Add a welcome message to a submission form by inserting an introductory paragraph as a Text or Accordion field at the top in Form Builder. This is the first thing creators read — use it to introduce your organisation, set the tone for the opportunity, and thank creators for participating. Keep it under 100 words; the form does the real work.
Why add a welcome message?
Sets the tone — a warm, professional opener encourages creators to keep going.
Provides context — explains what the opportunity is, who it's for, and what creators can expect.
Reinforces brand — your voice and values come through before any field is answered.
Improves completion rates — creators who feel oriented are more likely to finish the form.
How to add a welcome message
Open the project → Form Builder.
Click Add Item.
Choose Text (always visible) or Accordion (collapsible).
Configure the field with a title (e.g. 'Welcome' or 'Introduction') and your body content.
Drag the field to the top of your form if it isn't already there.
Click Save new version.
Preview the form to confirm it displays correctly.
Should I use Text or Accordion?
| Text field | Accordion field |
Visibility | Always shown in full | Collapsed by default — creator clicks to expand |
Best for | Short, scannable welcome — 2–3 sentences | Longer intros, multi-section context, or background info |
When to use | You want every creator to read it | You want to offer the info without forcing creators to scroll past it |
What should the welcome message say?
Keep it short and human. A solid welcome covers:
A brief introduction to your organisation and what you do.
Why this opportunity exists — what you're looking for and why it matters.
A warm thank-you for taking the time to submit.
Anything that's NOT in the submission guidelines or terms but creators should know up front.
Best practice
Keep it under 100 words — the form does the heavy lifting, the welcome just sets the tone.
Use plain, friendly language — no corporate-speak.
Refresh it once a year. If your message still says '2023', it signals neglect.
Don't repeat the project description that's already on your Page — creators have read it once already.